Sì Passione Fragrance
Reinvention of the Signature Fragrance for Women
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Sensuality - Boldness - Elegance
A floral fruity fragrance, structured around Sì key markers, revealed with the radiance of the pear, the passion of Jasmin and the sensuality of cedarwood.
Sì Passione reiterates the keynote signature of Sì - blackcurrant Jungle Essence™ nectar, combined with a sparkling, joyful pear. The new Sì Passione fragrance combines intense vanilla with the blooms of rose, heliotrope and jasmine to create a sensual, fruity floral scent, reflective of the simultaneous delicacy and strength of femininity. At the very heart of Sì Passione is cedarwood and the modern ambery-woody Orcanox™, giving a maturity and character, mirroring a boldness of emotion, evoking true passion.
The colour red is emblematic of Sì Passione’s attitude and essence. “Red as a sign of vitality, red as a signal of passion. Red to wish you good and punitiveness” says Giorgio Armani. Red is also the colour of passion and of love - passion that makes your heart beat faster.
A new emotion, a new femininity, a new personality. A new passion.
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